What do you know about decision making?

Decision making is a process of identifying and evaluating choices. The ability to make decisions, particularly the right decisions is important when choosing the solution to solve problem as decision makers have the important task of selecting the most suitable solution to a given problem. 

Decision making becomes particularly important when evaluation alternative solutions to a problem. The decision maker must consider the outcome each is likely to produce, in both the short term and the long term, compare alternatives based on how easily you can accomplish each, and evaluate possible negative side effects each may produce.

It is important to understand how the mechanism in which our brain works. A theory in psychology that distinguishes two thought processes in humans by describing them as unconscious and conscious, respectively.